15 Must-Read SEO Books for Digital Marketing Professionals
Updated on Jan 30, 2023 | 8 min read | 5.7k views
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Updated on Jan 30, 2023 | 8 min read | 5.7k views
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The most effective approach to gaining a solid foundation in any field is to read books. Reading books help you to effectively master skills and progress in your career. They are written by experts and serve as reliable sources of information. If you want to become an expert digital marketing professional, it is highly recommended to read an SEO book.
Most SEO books are written by experienced marketing professionals possessing exceptional expertise in this field. While publishing a blog post requires limited experience, writing a book demands years of experience and competence. These books illustrate all essential digital marketing concepts, including the art of SEO, to provide you with a solid foundation. Moreover, they provide valuable feedback that can be difficult to find locally.
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Let’s get acquainted with the 15 must-read SEO books for digital marketing professionals to help you find your way through this dynamic career.
You can read this book if you intend to implement the explained digital marketing strategies quickly. It covers all the fundamentals of SEO that can be helpful for a digital marketing aspirant. It may not be suitable for aspirants more interested in understanding how SEO functions technically. However, it is one of the best SEO books if you want to implement the most advantageous SEO practices. Moreover, it covers how digital marketing professionals can use SEO for their benefit. It is a recommended choice for both individuals and business professionals.
If you are completely unacquainted with SEO knowledge, then you must read this book. It covers all essential SEO aspects, ranging from building a website to implementing SEO strategies on social media. Essentially, this book is designed for beginner digital marketing enthusiasts. Some of the key concepts covered are mentioned below:
One of the crucial elements of SEO is link building. This book primarily focuses on link-building and many other digital marketing fundamentals. It is a perfect book for digital marketing aspirants willing to thoroughly learn link building in a short span. Many concepts are explained in a user-friendly tone and bullet points for easy understanding.
If you aim to grow your online business, this book is one of the best SEO books. It imparts SEO strategies on how to increase the revenue from your online business and attract new customers. Some of the key concepts this book covers are:
This book discusses the correlation between content strategy and Google SEO. It also discusses how both these domains depend on different social media platforms. The powerful emphasis on social strategy will offer you to market your website and content on various social media platforms. You will gain a thorough insight into how to assimilate SEO, content marketing, and social media marketing strategies to grow your business. Integrating these strategies into real-life practices will enable you to bring and retain more customers on your website.
It is one of the best-selling SEO books that implement search engine optimisation techniques to help you grow your website online. It focuses on the following topics:
Users willing to optimise their WordPress blogs or websites must read this book. You will admire the conversational tone and easy-to-understand language, which is easily accessible through Kindle and paperback versions.
Some of the key topics it covers are:
This book entails all the essential keyword research strategies that help you to rank your website on Google. The author considered that researching and using the proper keywords directly influences Google rankings. This idea is the key reason behind writing this book.
It illustrates proven strategies for keyword research. Mastering these strategies helps you rank any website at the top of SERP (Search Engine Results Page). When you correctly follow all the discussed strategies, you will find a boost in your website’s rankings and ultimate growth in your business.
This book covers all the basics of SEO, including the following:
Some of the prominent topics the art of SEO book covers are keyword research, the impact of Panda and Penguin on SEO, and how to build the best SEO-optimised website. You can quickly and effectively master SEO tactics after properly going through all its sections. The author has tried their best to explain all topics in an easy-to-understand format making it an informative read.
This SEO workbook covers the following main concepts:
What makes this book stand out from other SEO publications in the market is that it covers a weekly blueprint (available at the book’s end). It covers all the fundamentals that may help you to make your website discoverable on Google. It also teaches configuring WordPress for SEO and ways to master the relevant technical elements
Primarily, it focuses on the concept that running a website on an e-commerce platform vs running a blog on WordPress will significantly influence your SEO strategy. It guides you on website architecture that helps you to rank your website better for specific category keywords. These keywords will attract users to the products they want to purchase.
SEO success greatly depends on link building. It covers all essential aspects of link building, including email outreach strategies, how to link prospects effectively, etc. Learning how to build backlinks, credibility, and authority for your website streamlines website optimisation.
Some of the prominent topics that this book covers are:
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Our list of must-read SEO books is curated by combining the most loved and well-read books in the market. If you’re new to SEO or aiming to upskill in the digital marketing domain, mentioned SEO books can significantly boost your confidence to become a proficient digital marketing professional. So, check out our list and choose your pick soon!
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