Top 12 Highest Paying Jobs in Advertising in 2025
By Sriram
Updated on Mar 19, 2025 | 13 min read | 1.6k views
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By Sriram
Updated on Mar 19, 2025 | 13 min read | 1.6k views
Share:
Table of Contents
The advertising industry has massively changed over the last decade. With an increasing presence of digital advertising, there is an opportunity to advertise almost each and every product digitally. However, this is not to say that traditional and offline advertising has lost its touch. It remains impactful in influencing the masses, due to its relevance and trustworthiness among the general public.
Did you know? Ad spending in the Indian advertising market is projected to reach 15.78 8 billion USD in 2025.
As the entire world increasingly seeks a digital platform to market and advertise their businesses, the scope for advertising careers has certainly increased and expanded into various roles. Hence, there is a growing demand for advertising careers in India.
In this article, we shall uncover the top 15 highest paying advertising jobs in India that are shaping the advertising industry and allowing for lucrative careers. Keep reading to find more:
Also Read: Top 10 Highest Paying Jobs in Marketing in India
As digital platforms have risen, the need for content has increased, and marketing budgets across businesses have increased, the advertising industry in India has expanded quickly. If you too are someone who is innovative, collaborative, and a visionary inclined towards improving marketing tactics and influencing the consumer base with creative strategies, then an advertising career might be for you!
Enroll now in upGrad’s Introduction to Advertising Course and gain a free certificate!
Read below as we discuss the top 12 highest paying jobs in advertising in India and explore the one that suits your interests the best:
JOB PROFILE | ANNUAL AVERAGE SALARY (INR) |
Copywriter | 5.5 lakhs |
Market Research Analyst | 5.5 lakhs |
Video Content Producer | 6.4 lakhs |
Print Media Specialist | 6.5 lakhs |
Social Media Manager | 8.1 lakhs |
OOH Advertising Manager | 8.5 lakhs |
Brand Manager | 12 lakhs |
SEO/SEM Specialist | 14 lakhs |
PR Manager | 14 lakhs |
Product Marketing Manager | 17 lakhs |
Creative Director | 19.25 lakhs |
Chief Marketing Officer | 57.3 lakhs |
Source: AmbitionBox, Glassdoor
Also Read: Journalism and Mass Communication Salary in India
Copywriters create persuasive and compelling written content for advertisements across multiple platforms, including print, digital, and social media. Their work helps convey a brand’s message while engaging the target audience.
Key Responsibilities:
Where They Work:
Read more here: How to Start a Career in Copywriting?
Market Research Analysts gather and analyze data about consumer behavior, market trends, and competitive activities. They help brands and advertising agencies make informed decisions to improve marketing strategies and campaigns.
Key Responsibilities:
Where They Work:
You may also explore our Marketing Analytics Courses!
Video Content Producers create and oversee the production of videos used in advertising campaigns. They manage all stages of video production, from conceptualization and scripting to shooting and post-production editing.
Key Responsibilities:
Where They Work:
Print Media Specialists focus on creating and executing advertising campaigns in print media, including newspapers, magazines, and brochures. They ensure that printed content resonates with the target audience and achieves campaign objectives.
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Where They Work:
Social Media Managers develop and execute social media strategies for brands. They create content, manage social media channels, and engage with followers to build brand presence and foster customer relationships.
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Where They Work:
Learn SMM with our Social Media Marketing Courses and explore a range of options!
OOH (Out of Home) Advertising Managers strategize and execute campaigns across outdoor advertising platforms, such as billboards, transit ads, and digital displays. They ensure high visibility and engagement with target audiences in public spaces.
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Where They Work:
Brand Managers oversee the development and execution of strategies that strengthen brand management through the brand’s identity, drive brand loyalty, and ensure consistent messaging across all marketing platforms.
Key Responsibilities:
Where They Work:
Complete this Brand Management Course in just 1 hour of learning and get a free certificate!
SEO/SEM Specialists optimize websites and digital content for search engines to increase organic traffic (SEO) and manage paid search campaigns (SEM) to improve online visibility and engagement.
Key Responsibilities:
Where They Work:
PR Managers handle the public relations strategy of a company or brand. They work to maintain a positive public image through media relations, press releases, and communication strategies.
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Product Marketing Managers are responsible for developing go-to-market strategies, positioning products, and working closely with sales and marketing teams to drive product adoption and revenue growth.
Key Responsibilities:
Where They Work:
Another must read: Product Management vs Product Marketing
Creative Directors lead the creative vision for advertising campaigns, managing teams of designers, writers, and artists to create compelling visual and written content that drives brand awareness and engagement.
Key Responsibilities:
Where They Work:
The CMO oversees the entire marketing department, guiding the development and execution of marketing strategies, managing teams, and ensuring that the company’s marketing objectives align with business goals.
Key Responsibilities:
Where They Work:
In order to succeed in a promising career in the advertising industry, you need to have what it takes to thrive in this constantly changing and advancing industry. To excel in an advertising career and secure high-paying jobs in the advertising field, you a blend of both industry-relevant technical skills as well creative skills.
Let’s explore the top skills you need for high paying advertising jobs and what purpose these skills serve:
1. Creativity
2. Communication Skills
Master the art of effective communication with our Communication Courses!
3. Data Analytics & Google Analytics
Improve your technical acumen with our Free Data Science Courses!
4. Project Management
Explore upGrad’s PGP in Project Management in association with Duke Corporate Education!
5. SEO/SEM Expertise
6. Strategic Thinking
7. Social Media Management
8. Graphic Design & Video Editing
9. Digital Marketing
10. Adaptability & Learning Agility
It is no new knowledge how trends and new technologies are driving the job landscape and business market today.
In an attempt to simplify the way we work and reach greater heights, more and more advancements in the industry are changing the way we market products and services, conduct businesses, and even consume as potential customers. There is consumption of ideas, trends, influence as well as massive information.
Following are some emerging trends in the advertising industry
The advertising industry is fast-paced and continuously evolving. Mediums like digital marketing, social media marketing, and mobile marketing have opened paths for newform ways of advertising products and services. There is no doubt that the future of advertising jobs is set to see a surge in demand for skilled professionals.
This competitive job market demands that you bring forth a distinct and all-round work profile to set yourself apart from the competition. Thus, you cannot just stay proficient in one aspect of advertising. If you desire a senior role with an attractive salary, you must take charge and start upskilling yourself with skills development and practical experiences.
At upGrad, we give you the perfect space to leverage your current skills and take your profile to the next level. So, if you are a working professional or a student looking to learn, we have you covered!
With our Online Advertising Courses, you can now enjoy learning benefits like:
And that’s not all, we have a series of Free marketing courses for beginners, that you should check out!
By now you must be familiar with the top highest paying jobs in advertising, but also have an idea about the industry and current trends and what all steps you can take to develop your skills and knowledge to enter this industry.
Statistics and research project how India is going to be a huge advertising industry, due to which advertising careers will continue to evolve. Thus, if you too aspire to have a career in advertising, you should certainly keep track of ways that guarantee success in this field.
You can explore our range of free courses, from domains marketing, computer science, soft skills, and more!
And, if you would like to avail yourself of some expert counseling, you can book a free 1:1 session with upGrad, and we would be happy to help you out!
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References:
https://www.statista.com/outlook/amo/advertising/worldwide
https://www.statista.com/outlook/amo/advertising/india
https://www.ambitionbox.com/profile/advertising-manager-salary
https://www.ambitionbox.com/profile/social-media-marketing-manager-salary
https://www.glassdoor.co.in/Salaries/pr-manager-salary-SRCH_KO0,10.htm
https://www.glassdoor.co.in/Salaries/product-marketing-manager-salary-SRCH_KO0,25.htm
https://www.glassdoor.co.in/Salaries/market-research-analyst-salary-SRCH_KO0,23.htm
https://www.glassdoor.co.in/Salaries/brand-manager-salary-SRCH_KO0,13.htm
https://www.glassdoor.co.in/Salaries/video-producer-salary-SRCH_KO0,14.htm
https://www.ambitionbox.com/profile/copywriter-salary
https://www.glassdoor.co.in/Salaries/print-media-salary-SRCH_KO0,11.htm
https://www.ambitionbox.com/profile/search-engine-marketing-or-sem-specialist-salary
https://www.glassdoor.co.in/Salaries/creative-director-salary-SRCH_KO0,17.htm
https://www.ambitionbox.com/profile/chief-marketing-officer-salary
https://www.themediaant.com/blog/future-of-advertising/
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