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Web Designer Salary in India in 2025 [For Freshers & Experienced]
Updated on 24 December, 2024
903.13K+ views
• 11 min read
Table of Contents
- Web Designing Salary in India: A General Overview
- Web Designing Salary for Freshers in India
- Experienced Web Designer Salary in India
- Full-Time vs. Freelance Web Designers: Salary Comparison
- Web Designing for Startups vs. MNCs: Salary and Growth
- Role of Education in Determining Web Designing Salaries
- Importance of Portfolios in Web Designing Careers
- Career Path for a Web Designer
The design of a website is the first thing visitors notice and this shapes their impression of a brand within seconds. With over a billion active websites today, a unique and user-friendly design is needed for businesses to stand out. The web design industry in the US grew at a 2.6% CAGR between 2018 and 2023, which highlights the growing importance of web designing worldwide.
Web designing includes creating layouts that are easy to use, improving performance, and keeping up with the latest trends. Whether you’re starting fresh or already have experience, this field offers plenty of opportunities to grow.
Here’s Why Web Designing is a Great Career Choice
- Learn tools like HTML, CSS, and Figma to build practical skills.
- Freshers earn ₹2–4 LPA, while experienced professionals can earn ₹8–12 LPA.
- The rise of e-commerce and digital-first businesses keeps demand high.
We’ll cover web designer salary trends, career opportunities, and tips to grow in this field. Let’s begin!
Web Designing Salary in India: A General Overview
Web designing is an exciting career that combines creativity and technical skills. Salaries for web designers in India vary depending on experience, location, and industry. Here’s a quick breakdown to help you understand what to expect.
Salary Trends
- Freshers: Earn ₹2–4 LPA based on skills and company size.
- Mid-Level Designers: With 3–5 years of experience, salaries range from ₹5–8 LPA.
- Experienced Professionals: Senior roles like becoming a UI/UX designer can earn ₹10–15 LPA or more.
What Impacts Salaries?
- Skills: Proficiency in tools like HTML, CSS, JavaScript, and Figma increases earning potential.
- Location: Cities like Bangalore, Mumbai, and Hyderabad offer higher pay.
- Experience: More experience leads to better roles and higher salaries.
Web Designing Salary for Freshers in India
Starting a career in web designing is exciting, especially for those with a knack for creativity and technology. As businesses focus on improving their online presence, freshers have plenty of opportunities to begin their journey. Let’s explore what freshers can expect in terms of salary, industries, and skills.
Starting Salary for Freshers
Experience |
Salary Range (₹/Year) |
Freshers |
₹2.5–5 LPA |
1–2 Years |
₹4–7 LPA |
Example: A fresher working as a Junior Web Designer in Bangalore can earn around ₹3.5 LPA, while those with additional skills like JavaScript or UX design may start closer to ₹5 LPA.
Industries Hiring Freshers (Starting Salary Range)
Web designers are in demand across several industries. Here’s where you can find opportunities (Starting Salary Range (₹/Year)):
- IT and Software Companies: ₹3–5 LPA
- E-Commerce Platforms: ₹3.5–5 LPA
- Media and Publishing: ₹2.5–4.5 LPA
- Design Agencies: ₹3–5 LPA
- Education Technology (EdTech): ₹3–5 LPA
- Healthcare: ₹3–5 LPA
- Hospitality: ₹3–4.5 LPA
Skills You Need as a Fresher
Freshers should focus on building a mix of technical and non-technical skills to stand out.
Technical Skills
- HTML and CSS
- JavaScript
- Responsive Design
- UI/UX Principles
- Adobe Creative Suite
- Version Control (Git)
- CMS Platforms
- SEO Basics
Non-Technical Skills
- Creativity
- Problem-Solving
- Attention to Detail
- Communication
- Time Management
Entry-Level Roles for Freshers
Freshers can explore several entry-level roles in web designing. Here’s a list with their average starting salaries:
Role |
Average Starting Salary (₹/Year) |
Key Responsibilities |
Junior Web Designer |
₹2.5–4 LPA |
Designing layouts, maintaining websites |
Front-End Developer Intern |
₹3–4.5 LPA |
Coding website interfaces, testing designs |
UI/UX Designer Trainee |
₹3–5 LPA |
Creating wireframes and improving user flow |
Graphic Designer |
₹2.5–4 LPA |
Designing visuals and graphics for websites |
Web Developer Intern |
₹2.5–4 LPA |
Assisting in website coding and development |
Digital Content Designer |
₹2.5–4 LPA |
Creating layouts for digital platforms |
Responsive Web Designer |
₹3–5 LPA |
Optimizing websites for mobile and tablets |
CMS Developer (WordPress) |
₹3–4.5 LPA |
Developing and managing CMS-based websites |
Visual Designer |
₹5–8 LPA |
Designing elements like icons and banners |
E-Commerce Website Assistant |
₹3–4.5 LPA |
Creating and updating online store designs |
Experienced Web Designer Salary in India
Experienced web designers are highly valued for their ability to handle complex projects and deliver innovative solutions. Their expertise often leads to higher salaries and leadership opportunities. Let’s explore salary trends, industries hiring, skills required, and roles available.
Salary Trends for Experienced Web Designers
Experience |
Salary Range (₹/Year) |
3–5 Years |
₹5–10 LPA |
6–10 Years |
₹8–15 LPA |
Senior Roles (10+ Years) |
₹12–20 LPA or more |
Example: A web designer with 6 years of experience in an e-commerce company in Bangalore could earn ₹12 LPA, while someone in a design agency with a strong UI/UX focus might earn ₹15 LPA.
Industries and Salary Ranges
Experienced web designers are needed in various industries, each offering competitive pay.
- IT and Software: ₹7–12 LPA
- E-Commerce Platforms: ₹10–15 LPA
- Media and Publishing: ₹6–10 LPA
- Design Agencies: ₹6–12 LPA
- EdTech: ₹7–12 LPA
- Healthcare: ₹7–12 LPA
- Hospitality: ₹6–10 LPA
Skills for Success
Technical Skills
- Proficiency in JavaScript frameworks (React, Angular, Vue.js).
- Expertise in advanced UI/UX design tools (Figma, Adobe XD).
- Performance optimization for faster loading websites.
- Strong knowledge of responsive and cross-platform design.
Example: A designer used Figma to create interactive prototypes for a healthcare app, speeding up client approvals by 50%.
Non-Technical Skills
- Leadership in managing design teams.
- Effective client communication for project success.
- Strong time management to meet deadlines.
Top Roles and Salaries for Experienced Designers
Experienced web designers are highly sought after for their expertise and ability to manage complex projects. As they grow in their careers, salaries and opportunities improve significantly. Here’s a breakdown of salary trends, industries hiring, and roles for mid-level and senior professionals.
Mid-Level Web Designers (3–7 Years of Experience)
Role |
Average Salary (₹/Year) |
Web Designer |
₹5–8 LPA |
UI/UX Designer |
₹7–10 LPA |
Front-End Developer |
₹6–10 LPA |
Interaction Designer |
₹7–10 LPA |
Digital Experience Analyst |
₹7–11 LPA |
Senior Web Designers (8+ Years of Experience)
Role |
Average Salary (₹/Year) |
Senior Web Designer |
₹10–15 LPA |
UI/UX Specialist |
₹12–18 LPA |
Web Design Manager |
₹15–20 LPA |
Creative Lead |
₹18–22 LPA |
Creative Director |
₹20–25 LPA |
Full-Time vs. Freelance Web Designers: Salary Comparison
Web designing offers flexibility to choose between full-time jobs and freelance projects. As of 2023, freelancing in India grew by 46%, driven by the demand for flexible work. At the same time, full-time web designers contribute to over 60% of the industry’s workforce. Both options have their benefits and challenges. Let’s break down how they compare in terms of income, advantages, and drawbacks.
Full-Time Salaries
Full-time roles offer stability and predictable income along with added benefits.
- Salary Range: ₹2.5 LPA for freshers to ₹25 LPA for senior roles.
- Benefits: Provident fund, healthcare, paid leave, and job security.
- Job Stability: Fixed work hours and consistent pay make it a safe choice.
Freelance Earnings
Freelancers earn on a project basis, with earnings varying by complexity and clients.
- Income Range: ₹20,000 to ₹1,50,000+ per project.
- Flexibility: Set your own schedule and choose clients or projects.
- Potential: Experienced freelancers with a strong portfolio can earn significantly more.
Pros and Cons of Full-Time vs. Freelancing
Type of Work |
Income Range |
Pros |
Cons |
Full-Time |
₹2.5 LPA – ₹25 LPA |
Predictable income, benefits, stability |
Limited flexibility, fixed work hours |
Freelancing |
₹20,000 – ₹1,50,000/project |
Flexible schedule, higher earning potential |
No job security, irregular income |
Which One is Right for You?
- Choose Full-Time: If you prefer steady income and benefits like healthcare and PF.
- Go Freelance: If you want flexibility, independence, and are comfortable managing irregular income.
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Web Designing for Startups vs. MNCs: Salary and Growth
Web designers have the flexibility to work in startups or multinational corporations (MNCs), and both options have unique advantages. Startups often provide faster growth and varied responsibilities, while MNCs offer stability and structured career paths. Interestingly, some startups offer competitive salaries that can rival or exceed MNC packages. Let’s explore this in detail.
Working in Startups
- Salary Range: ₹3 LPA to ₹10 LPA, depending on the company and your experience.
- Learning Curve: Get hands-on experience across diverse responsibilities, from design to deployment.
- Growth: Faster promotions and more opportunities to take ownership of projects.
- Pay Advantage: Funded startups or those in booming sectors (e.g., EdTech, FinTech) can offer ₹8–10 LPA to skilled professionals.
Example: A web designer in a startup may lead the development of an entire website and collaborate with marketing teams on UI/UX strategy. This kind of exposure can fast-track your growth.
Working in MNCs
- Salary Range: ₹5 LPA to ₹15 LPA, with consistent raises over time.
- Learning Curve: Access to top-notch resources, structured training programs, and mentorship.
- Growth: Clear career paths, with opportunities to specialize in areas like UI/UX, front-end development, or project management.
- Pay Consistency: MNCs usually maintain a steady pay scale with additional benefits like PF, healthcare, and bonuses.
Example: A web designer in an MNC might specialize in a specific task like UI/UX design or performance optimization, working with a larger team.
Company Type |
Salary Range (₹/Year) |
Growth Opportunities |
Learning Curve |
Startups |
₹3 LPA – ₹10 LPA |
Faster promotions, ownership of projects |
Hands-on, exposure to varied roles |
MNCs |
₹5 LPA – ₹15 LPA |
Clear career paths, specialized roles |
Structured training and global exposure |
Which is Better for You?
- Choose Startups: If you want rapid growth, the chance to handle diverse tasks, and competitive pay in growing industries like FinTech or E-Commerce.
- Choose MNCs: If you prefer stability, higher benefits, and opportunities to specialize in well-defined roles.
Role of Education in Determining Web Designing Salaries
Education plays a key role in shaping your web designing career. Whether it’s a degree, online course, or self-taught path, each can influence your opportunities and earnings.
Formal Degrees and Diplomas
A formal degree in design, IT, or computer science often leads to better-paying roles.
- Salary Impact: ₹3.5–6 LPA for freshers; experienced professionals earn ₹7+ LPA.
- Why It Helps: Employers value structured knowledge and technical expertise.
Example: A graduate from NID or a B.Tech holder from IIT may secure roles starting at ₹6 LPA in top companies.
Online Certifications
Certifications are a flexible way to improve your skills and boost your income.
- Salary Boost: Certified web designers can earn ₹20,000–₹40,000 more annually.
- Popular Platforms: upGrad offers hands-on training in Figma, Adobe XD, and JavaScript.
Example: A UI/UX certification from upGrad helped one designer increase their salary from ₹3.5 LPA to ₹6 LPA in two years.
Self-Taught Designers
Self-learners can thrive with strong portfolios but may face challenges without credentials.
- Opportunities: Freelance projects and startups often focus on skills, not degrees.
- Challenges: Bigger companies may prioritize formal education.
Example: A self-taught designer created an impressive Behance portfolio and landed freelance projects worth ₹1.5 LPA each.
Education and Salary Comparison
Education Type |
Salary Range (₹/Year) |
Examples of Courses/Certifications |
Formal Degree |
₹3.5–6 LPA for freshers, ₹7+ LPA for experienced |
B.Tech, B.Des, NID/IDC Programs |
Online Certifications |
Adds ₹20,000–₹40,000 to salaries |
upGrad |
Self-Taught |
₹2.5–4 LPA initially; higher with strong portfolios |
freeCodeCamp, YouTube tutorials |
Importance of Portfolios in Web Designing Careers
A portfolio is your most valuable tool as a web designer. It showcases your work, attracts clients, and can even boost your salary.
Why Portfolios Matter
- Showcase Skills: Display your technical and creative abilities.
- Better Pay: A strong portfolio can help secure higher-paying roles and premium freelance rates.
Example: A web designer highlighted a project that improved user engagement by 30%, landing a role at ₹8 LPA.
What to Include in a Portfolio
- Real Projects: Websites or apps you’ve worked on.
- Case Studies: Explain the process, tools, and results.
- Responsive Design: Show work that adapts across devices.
Example: A portfolio showcasing a website redesign led to a freelance contract worth ₹1 LPA per project.
Tips for a Standout Portfolio
- Use platforms like Behance, Dribbble, or create your own website.
- Add before-and-after comparisons to show the impact of your work.
- Highlight results, like increased conversions or reduced loading times.
Example: A designer’s personal website with interactive examples helped them secure a ₹10 LPA role in an MNC.
Career Path for a Web Designer
Web designing offers opportunities to grow from beginner roles to leadership positions.
- Entry-Level: Start as a Junior Web Designer or Front-End Developer Intern, building basic skills like HTML, CSS, and JavaScript.
- Mid-Level: Advance to roles like Web Designer or UI/UX Specialist, focusing on creating better user experiences.
- Senior-Level: Lead as a Design Manager or Creative Head, overseeing projects and mentoring teams.
Upskilling is essential to move ahead. upGrad’s UI/UX Bootcamp helps you master tools like Figma, Adobe XD, and responsive design.
Why Choose upGrad’s UI/UX Bootcamp?
- New-Age Curriculum: Learn concepts integrated with Gen AI.
- Portfolio Development: Build a standout portfolio with expert guidance.
- Real-World Projects: Work on 10+ industry projects for practical exposure.
- Hands-On Training: Master 8+ design and AI tools like Figma and Adobe XD.
Visit upGrad to explore courses and unlock your web designing potential.
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Frequently Asked Questions (FAQs)
1. What is the difference between web designers and front-end developers in terms of salary and roles?
Difference - Web designers focus on the visual aspects of a website, like layouts, colors, and typography. Front-end developers handle coding and functionality, ensuring the design works seamlessly on browsers.
Salary: Web designers typically earn ₹3–10 LPA, while front-end developers earn ₹4–15 LPA based on experience.
2. How does location influence salaries for web designers in Tier 1 vs. Tier 2 cities in India?
Web designers in Tier 1 cities like Bangalore, Mumbai, and Delhi earn higher salaries (₹5–10 LPA) due to the concentration of tech companies. In Tier 2 cities like Jaipur or Indore, salaries range between ₹3–6 LPA, reflecting lower demand and cost of living.
3. Are freelance web designers paid more than full-time professionals?
Freelancers can earn more per project, with rates ranging from ₹20,000 to ₹1,50,000+ per project. However, income is irregular compared to full-time roles offering ₹3–12 LPA with benefits like PF and healthcare.
4. What tools and software should web designers master to earn higher salaries?
Mastering tools like Adobe XD, Figma, Sketch, and coding languages like HTML, CSS, and JavaScript can significantly increase earning potential. Proficiency in WordPress, SEO, and responsive design is also highly valued.
5. Can someone without a formal degree enter the field of web design?
Yes, many self-taught designers succeed with strong portfolios and certifications. However, roles in MNCs or large firms might prefer candidates with formal education in design or IT.
6. How does a strong portfolio impact salary negotiations for web designers?
A well-organized portfolio showcasing real projects, case studies, and results can help secure higher salaries or premium freelance rates. Designers with impactful portfolios often negotiate 20–30% higher pay.
7. What is the role of certifications in boosting the earning potential of web designers?
Certifications in UI/UX design, JavaScript, or responsive design from platforms like upGrad can boost salaries by ₹20,000–₹40,000 annually. They also open doors to specialized roles.
8. How does the web designing career path evolve for professionals over 10+ years?
Experienced designers move into senior roles like Web Design Manager (₹12–20 LPA), Creative Director (₹20–25 LPA), or Product Designer (₹15–22 LPA). Leadership and specialization play key roles in this growth.
9. Are there specific industries that consistently pay web designers more than others?
Yes, industries like IT, E-commerce, and EdTech offer higher pay (₹6–12 LPA) due to their reliance on digital platforms. Media and design agencies pay moderately (₹4–8 LPA) but offer creative freedom.
10. What are the challenges and advantages of being a self-taught web designer?
- Advantages: Flexibility to learn at your pace, lower education costs, and quicker entry into freelance markets.
- Challenges: Building credibility without formal education and accessing higher-paying corporate roles.
11. How does upskilling in UI/UX design impact career growth and salaries in web design?
Upskilling in UI/UX opens roles like UI/UX Specialist or Product Designer, with salaries ranging from ₹8–20 LPA. It also enhances your portfolio, making you more competitive in the job market.
Source:
https://www.glassdoor.co.in/Salaries/web-designer-salary-SRCH_KO0,12.htm
https://www.glassdoor.co.in/Salaries/web-designer-salary-SRCH_KO0,12.htm
https://www.glassdoor.co.in/Salaries/junior-web-developer-salary-SRCH_KO0,20.htm
https://www.glassdoor.co.in/Salaries/front-end-developer-intern-salary-SRCH_KO0,26.htm
https://www.glassdoor.co.in/Salaries/ui-design-trainee-salary-SRCH_KO0,17.htm
https://www.glassdoor.co.in/Salaries/graphic-designer-salary-SRCH_KO0,16.htm
https://www.glassdoor.co.in/Salaries/web-development-intern-salary-SRCH_KO0,22.htm
https://www.glassdoor.co.in/Salaries/content-designer-salary-SRCH_KO0,16.htm
https://www.glassdoor.co.in/Salaries/web-designer-salary-SRCH_KO0,12.htm
https://www.glassdoor.co.in/Salaries/visual-designer-salary-SRCH_KO0,15.htm
https://www.glassdoor.co.in/Salaries/ecommerce-assistant-salary-SRCH_KO0,19.htm
https://www.glassdoor.co.in/Salaries/new-delhi-ui-ux-designer-salary-SRCH_IL.0,9_IM1083_KO10,24.htm
https://www.glassdoor.co.in/Salaries/frontend-developer-salary-SRCH_KO0,18.htm
https://www.glassdoor.co.in/Salaries/interaction-designer-salary-SRCH_KO0,20.htm
https://www.glassdoor.co.in/Salaries/digital-analyst-salary-SRCH_KO0,15.htm
https://www.glassdoor.co.in/Salaries/senior-web-designer-salary-SRCH_KO0,19.htm
https://www.glassdoor.co.in/Salaries/new-delhi-ui-ux-designer-salary-SRCH_IL.0,9_IM1083_KO10,24.htm
https://www.glassdoor.co.in/Salaries/web-development-manager-salary-SRCH_KO0,23.htm
https://www.glassdoor.co.in/Salaries/creative-lead-salary-SRCH_KO0,13.htm
https://www.glassdoor.co.in/Salaries/creative-director-salary-SRCH_KO0,17.htm
https://www.glassdoor.co.in/Salaries/freelance-web-designer-salary-SRCH_KO0,22.htm
https://www.linkedin.com/pulse/startup-vs-mnc-what-choose-fresher-ashutosh-mohanty-difnf
https://in.indeed.com/career-advice/finding-a-job/how-to-become-web-designer
https://www.upgrad.com/blog/internship-the-road-to-a-promising-tech-career/
https://www.upgrad.com/bootcamps/ui-ux-design-course/
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