Social Media Marketing

Types of Social Media

Discover different social media platforms and how marketing strategies vary across them.

Topics Covered:

• Facebook Ads – Learn how to leverage Facebook’s advertising system for brand promotion.
• Organic Content Best Practices – Understand how to create content that naturally engages audiences.
• Boosting Organic Content – Discover techniques to increase the reach of unpaid content.
• Paid Ads - Marketing Objectives – Learn to define clear objectives for paid advertising campaigns.
• Paid Ads - Audience – Understand audience targeting and segmentation for effective ad placement.
• Ad Formats – Explore various ad formats and their impact on engagement.
• Running a Facebook Campaign – Gain hands-on knowledge on setting up and managing Facebook ad campaigns.
• Measuring Campaign Results – Learn how to analyze and optimize campaign performance using key metrics.