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MBA in General Management is the 2 year program enables you to learn the comprehensive skill set required to manage all kinds of businesses out there.
An MBA in General Management is one of if not the most popular MBA courses these days. The reason is that this course offers an in-depth comprehension of all sections of a business, including marketing, management, finance, and accounting. As a result, after your course is finished, you will have the required skills and practical industry knowledge of all these sectors. You’ll be free to choose from whatever industry you want to work in. Even if you don't bag your dream job immediately, this course will help you work in different sectors and slowly gain experience.
The course fees can be anywhere from INR 20,000-30,0000 depending on the college you choose, so the range is vast and can fit the pockets of anyone who wishes to pursue this course.
This course also focuses on higher or advanced management problem solving and supervision across all corporate industries. So people who want to work up to the top generally go for this course. This is also why this course is so popular and continues to gain momentum.
An MBA in General Management focuses on the critical aspects of all the things you need to learn to manage all businesses. It is not industry-specific, so the scope of your career path broadens drastically. It means you can work in any corporate industry just with this degree.
You get to choose an industry-specific elective from your third semester that will further your scope to learn skills about an industry you might be interested in. It also allows you to build up your experience working in different sectors. In the long run, any company would be eager to recruit you as your resume will be unmatched. With all these benefits, it is no wonder that more students are opting for this MBA program.
As we mentioned before, this course is for people who want to gain experience working in different fields and not be any specific industry bound. Along with teaching the quintessential aspects of managing a business, this course also focuses on higher or advanced level problem solving of intricate managerial issues that are very relevant in today's fast-moving world.
There are several benefits to this particular MBA course as this takes a deep dive into all corporate industry issues. Be it marketing, management, finance, or accounting - it covers general MBA subjects.
The most outstanding benefits are:
As with all MBA programs, this is a two-year postgraduate course, so one thing students must have is an undergraduate degree from a NAAC-approved college. Students must abide by a few more prerequisites to apply for an MBA in General Management. Below is a list of them:
The main entrance exams that people looking to get an MBA should consider are CAT, MAT, GMAT, etc. There is also a college-specific test you need to take for some colleges where they can rank you based on their aptitude test, and the previously mentioned ones are preferred but not required. CAT is possibly the highest level of these tests, enabling you to land an admission in the IIMs. GMAT is the most commonly taken one across the country. Hence, many foreign universities prefer GMAT scores for the admission process. There is also MAT that many students prefer for its easier comparison curricula.
Your rank on these tests determines which college you can enrol in for your MBA degree. You can also take some international-level aptitude tests to ensure a degree abroad. No matter what test you decide to take, it is necessary to make sure that you work hard enough to get a noticeable rank if you want a chance to pursue your degree in a prestigious college. A degree from these places goes a long way to stabilise your career path.
This degree will further hone your skills to a level where your resume will speak for yourself. Another thing that can help you in this field is showing that you are always on top of everything related to the corporate industry. In-depth industry knowledge and experience in business-related happenings, be it workshops or projects, can go a long way to ensure your place in a reputed college.
The admission process for MBA course studies involves multiple steps you must complete once you get your rank for the entrance test. As mentioned earlier, your rank means almost everything regarding getting your degree from an established college. After you get your rank, these are the steps you must follow.
As this course spans many industries, you will have an opportunity to pursue any sector of your choice after completing your degree. The job prospects are enormous as this course ensures the students develop the advanced skills needed to manage businesses and solve problems across all sectors. The jobs you can apply to after a degree in MBA in General Management are:
Anybody with an undergraduate degree from a NAAC-approved college can apply for this course. But there are a few steps they must follow, as we already mentioned. They need to pass the entrance test with a noticeable rank to get into a good B-school and sail through the interviews organised by the said college. They can get an MBA in General Management if they manage to do that along with proper documentation.
Previous experience with businesses through workshops and projects or in-depth corporate knowledge can go a long way to ensure your admission to your preferred college. Other than that, a few key innate qualities like critical thinking, leadership qualities, and supervision also go a long way to cement your career path.
The MBA program’s course objectives are to help candidates develop skills that will enable them to manage businesses in this fast-moving world. After completing the degree, the students will be equipped to deal with several issues that need the attention of a professional. The main objectives this course provides are:
The primary purpose of General Management is to cultivate business professionals who are flexible in working in any industry with advanced administrative and problem-solving skills. This course focuses on the overall growth of a student so that they hone their critical thinking, analysis, and decision-making skills based on best practices and integrating theories where needed. It gives the students an advantage in looking for jobs in any sector of their choice and gaining experience working in different fields.
As we keep mentioning, an MBA in General Management helps students develop the quintessential skills needed for managing businesses across various industries. In contrast, an MBA in a specific function delves more into the ongoings of that particular industry. As such, both types of courses have their ups and downs. The main difference here is that an MBA in General Management is a general course overlooking some in-depth details and issues of a particular niche. In contrast, an industry-specific MBA course will enable you to pick up on that. Although, in your second year of MBA in General Management, you can choose an industry-specific elective to help you overcome this issue.
Another difference is that an MBA in General Management helps you work across all corporate industries. This not only broadens your scope of experience but also allows you to negotiate your salary better by showing your experience working in different sectors. However, an industry-specific MBA is customised for that specific career, so the chance of working across various industries falls short. As we said, both have their ups and downs, and it depends on the individual what career path they want to take to choose a course that will fit them better.
The world is rapidly turning fast-paced every day with the help of easily accessible high-speed internet. As such, people can now study from anywhere and everywhere as long as there is a stable internet connection. It lessens the time and money spent travelling back and forth from school daily.
Although online education has always been available, it is certainly getting more popular now. The Covid-19 outbreak especially pushed the online education system forward, making it much more active, comprehensive, and accessible. A few major differences in online and offline modes of this course are:
The online mode seems to be the more profitable option for students, which is why students are more drawn to online education these days. The best part is when it comes to webinars, you can attend several on the same day without getting tired because of travelling or missing one because it is at an unreachable location for you. These aspects not only help you network as much as your offline peers but broadens your horizon on a global level. There is also no need to worry about placements since many respectable institutions also conduct placement drives in big companies in collaboration with online learning platforms.
As this is a two-year course, much like all other MBA programs, the syllabus covering all major industry-related topics is divided into four semesters. All these subjects help you build up your skills and help you learn industry-related topics to help you in your career.
In the first semester, students are taught marketing and economic principles, managerial effectiveness, ethics, finance, accounting, human resources management, quantitative techniques, and analytics. This semester focuses on introducing the students to the inner functions of the corporate industry.
In the second semester, students can expect to learn about consumer behaviour, entrepreneurship, acquisition and management, financial services, banking and insurance, and marketing management.
In the third semester, the syllabus delves into the industry with business strategy, operations, integrated management, communications, investment analysis, employee rewards, portfolio management, and optional electives. Students are free to choose any industry-specific subject they want to gain added knowledge of their preference.
In the final semester, students finish the course with retail and brand management, organisation development, wealth and behavioural finance, digital marketing, and data analytics and their elective. Along with these, students will also need to hand over their theses this semester. Other than that, there are various workshops and internships available throughout the course that you can take to enrich your industry knowledge and impress potential recruiters.
It is reported that the growth in the corporate sectors for MBA graduates is supposed to increase by leaps and bounds in the post-Covid era. The reason is that many new companies are opening rapidly every day with new ideas and concepts. As such, the demand for a candidate with an MBA in General Management is increasing drastically.
Since this course is not industry-specific, it helps the candidates develop skills that will be handy in managing all businesses. The course also focuses on higher-level problem solving, critical thinking, and leadership to guide the company across all hurdles. Corporate recruiters have predicted that the growth value in this sector will not only remain stable in the next 5-6 years but only increase over time. According to Indian Express, about 37% of big recruiters in India and 54% of Europeans, and about 34% of American recruiters, have predicted the same for the upcoming years.According to GMAC, the hiring projection for the upcoming years has returned to pre-Covid levels at about 91%. Additionally, as more companies are looking for MBA graduates from B-schools, salary growth has reached an all-time high. The difference between MBA graduates and undergraduate certificate holders is about 77%, while the difference between MBA graduates and direct recruits from the corporate industry is 53%. This goes a long way to tell what the future of this career will look like in the next few years.
This course helps students to develop the major skills needed to manage businesses across all corporate sectors. Thus, people wanting a broader horizon for their career path are often attracted to this course. The corporate industry is not only fast-moving but also quite volatile not only in India but all over the world. As a result, many issues arise that need the immediate attention of a professional, especially in the post-Covid era when new businesses are emerging fast.
As we experienced during the Covid-19 breakout, any sort of unprecedented situation can change the market at any time. These are the times when managerial executives are needed the most. They must make decisions based on analysis and in-depth knowledge of the industry as quickly as possible to ensure the company faces as few losses as possible.
It is also customary that the executives have a broader point of view and can see the corporate sector as a whole instead of their specific industry since it will give them a better idea of what to expect and how to handle it. This course ensures that learners are prepared to manage dynamic business challenges. These factors indicate the accelerating demand for an MBA in General Management in India.
The average salary a General Management Specialist can expect in India is about INR 7-18 LPA. However, a lot of factors go on to determine your pay scale.
As we said, many factors determine what salary you can expect as a specialist in India. The first thing to consider is your job. As we keep repeating, this course spans industries, and so do the jobs. Your salary will also depend on the sector you choose.
Another thing to consider is the company you are working for. While a small firm will push towards the lower range of the scale, big companies might offer you much more.
Other than that, your experience, the reputation of your college, your skills, and even your job location go a long way to determine how much you can expect as your salary as a General Management Specialist in India.
As we said, many factors go into determining a candidate’s salary. Depending on said factors, it can range from INR 3-12 LPA for freshers. If you get your degree from a reputed college and land a job in a big company, your salary will be much higher. The good thing is, according to a report from Economic Times, there is supposed to be a 6.4% increase in the pay scale of MBA graduates from IIMs and other top-tier B-schools, whereas the increase for 2021 was 4.9%, and in 2020 it was nil. This is possibly the best time to pursue an MBA as the demand is at an all-time high.
Like in India, the location matters a lot in determining the salary of a General Management Specialist abroad. However, the US seems to have an impressive $102,100 pay per annum.
Same as in India, the salary of a General Management Specialist depends on various factors. As we mentioned before, experience, location, company, sector, and your college’s reputation all determine what salary you can expect from your employer.
As we said, experience matters; a specialist’s starting salary in the US can range between $46000-6700 per annum based on your job title.
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Learn from industry leaders in our MBA training programs and become career-ready with our world-class expert mentorship.
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Industry Experts
Associate Professor
Prof. Anand is a Fellow of IIM, Ahmedabad. Dr. Sharma previously worked with IIM Rohtak and IIM Sirmaur. He has also worked as an economic e… Read More
Professor
With over 250 peer-reviewed publications, Prof. Paulo is the editor of the first worldwide book on applications of neural networks.
Dean
Bruce Magid is the Dean of the Ageno School of Business at Golden Gate University.
Director
Robert is the Director of MBA Programs, Lecturer, and Director of the Golden Gate University Entrepreneurship Program.
Professor, Marketing Area, and Associate Dean
Dr. Diptiman has worked in corporates like Airtel, Hutchison Essar, Aircel, and CMC among others, and did his PhD from IIM Calcutta. His wor… Read More
Assistant Professor & Assistant Dean
Prof. Sonam is a Fellow in Management MDI, Gurgaon in Organisational Behaviour. She has published research papers and book chapters in reput… Read More
Professor and Vice Dean (research)
Prof. Anirban holds an MS and PhD from Stevens Institute of Technology, USA. Prior to joining JGBS, he has held faculty positions at City Un… Read More
Professor of Management Practice
Prof.Vineet has over 25 years of experience across institutional and investment banking. He worked in Bank of America for 16 years, ending h… Read More
Professor & Associate Dean
Dr. Chitrakalpa holds an M.Sc. in Economics and a PhD. His area of research includes high frequency financial market dynamics, green investm… Read More
Assistant Professor & Assistant Dean
Dr. Rameshwar is a PhD from IIM Indore. His research work has been presented at international conferences such as the Academy of Internation… Read More
Professor (OB-HR), JGBS & Director
Prof. Asim is skilled in the HR domain of Consulting, Policies, Training, & Leadership and is a Fellow in Management focused on HRM from XLR… Read More
Professor
With over 300 peer-reviewed scientific international publications, Prof. Dhiya is a renowned management faculty member.
Professor
Dr. Joaquin Gonzalez is a practitioner, author, and professor of Public and Urban Affairs at Golden Gate University
Director - Product Specialist
A product specialist with decades of experience, Rajiv works as a Brand Health & Communication expert at a leading media company.
Partner, Cofounder at The Practice Centre
22 years’ experience as an HR professional with extensive experience across the diverse sectors of Iron Ore, Oil & Gas, IT Products, IT Ser… Read More
National Sales Head, Vodafone
A Passionate Leader with more than two decades of experience in to strategic thinking, mobile wallet, E-commerce, organised retail, sales a… Read More
Deputy General Manager- Strategy and Supply Chain
With more than a decade of experience under his belt, Prof. Abhishek is a subject matter expert in all things marketing.
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Engage in real-world projects that teach you practical skills and prepare you for today's dynamic business challenges.
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Industry Projects
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Analyse how Nokia succeeded and failed in the mobile phone industry and create a strategic plan for the same
Skills learned
Industry Analysis
Competitive Analysis
Strategic Thinking
Consumer Segmentation and Profiling
Product Positioning
Analyse Apple's branding and positioning strategy for iPhone Z1 and identify its target consumer segments
Skills learned
Brand Strategy Development
Consumer Segmentation and Profiling
Product Positioning
Stakeholder Management
Business Ethics and Sustainability
Evaluate a public company's ability to balance social responsibilities, profitability, and stakeholder needs
Skills learned
Critical Analysis
Stakeholder Management
Business Ethics and Sustainability
Business Strategy
Performance evaluation
Step into the consultant's role, working with a retail chain to strategise digital transformation and innovation for the business.
Skills learned
Innovation Strategy
Business Strategy
Performance evaluation
Effective Communication
Audience Identification
As a co-founder of Sineflex, implement communication activities with a strong emphasis on communication content and principles
Skills learned
Pitch Deck Presentation
Effective Communication
Audience Identification
Execute human resource planning exercises, create concise job descriptions, and deploy employee retention strategies to achieve organisational objectives.
Performance management
Candidate sourcing and retention
Execute human resource planning exercises, create concise job descriptions, and deploy employee retention strategies to achieve organisational objecti… Knore More
Skills learned
Manpower planning
Performance management
Candidate sourcing and retention
Utilise data analysis techniques such as hypothesis testing and regression analysis to drive data-driven decisions that boost a company's revenue and profit growth
Business Decision-Making
Effective Presentation Skills
Utilise data analysis techniques such as hypothesis testing and regression analysis to drive data-driven decisions that boost a company's revenue and … Know More
Skills learned
Data Analysis and Excel Proficiency
Business Decision-Making
Effective Presentation Skills
Hone your analytical, forecasting, and problem-solving prowess in this real-world supply chain scenario. Tasks include demand forecasting for TechHub's gadgets for the next six months, calculating forecast errors, assessing key performance metrics, and formulating recommendations for enhanced supply chain planning
Data Analysis and Metric Calculation
Recommendation and Strategy Development
Hone your analytical, forecasting, and problem-solving prowess in this real-world supply chain scenario. Tasks include demand forecasting for TechHub'… Know More
Skills learned
Demand Forecasting
Data Analysis and Metric Calculation
Recommendation and Strategy Development
Conduct market research for Fast-Moving Consumer Goods (FMCG) while guiding TruEarth Healthy Foods' decision-making for a new product launch. Use data-driven market research processes to make an informed decision on the product launch
Data-Driven Decision-Making
Product Launch Strategy
Conduct market research for Fast-Moving Consumer Goods (FMCG) while guiding TruEarth Healthy Foods' decision-making for a new product launch. Use data… Know More
Skills learned
Market Research Proficiency
Data-Driven Decision-Making
Product Launch Strategy
Lead traditional ICE automobile manufacturers on a transformative journey into EV manufacturing. Analyze resources and contextual information to offer recommendations facilitating this industry shift, with a specific focus on Tata Motors and Mahindra Electric in the Indian EV market.
Change Vision Analysis
Scaling Up
Lead traditional ICE automobile manufacturers on a transformative journey into EV manufacturing. Analyze resources and contextual information to offer… Know More
Skills learned
Change Management
Change Vision Analysis
Scaling Up
What our Learners Achieved
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What Our Learners Have To Say
I went from a Sales Executive to an Asst. Manager with a 75% salary hike
After doing a plain B.Com, I was doing nothing to get the desired job and secure my future. After a few days, I got a job in a BPO but was not getting the CTC I wanted. One of my friends suggested that I take admission in upGrad and complete an online MBA course from BIMTECH which is better than M.Com and very suitable for working professionals. The best part of this online MBA course was that the lectures were on Saturday & Sunday with up to date MBA syllabus. I have gained lots of knowledge from this MBA course which has helped me build my career and given me the opportunity to work at Kotak Mahindra Bank.
Nilesh Lade
Asst. Manager at Kotak Mahindra Bank
5 Years of Experience
upGrad gave me a new perspective on business
I always felt there was something missing to break into the senior management. While experience counts, constant learning is what can take you places. Like in earlier days either you could study or work, and I chose to work. Then came upGrad where I neither had to resign nor I had to travel abroad for years and invest heavily to get an MBA coupled with an industry relevant MBA Syllabus. I just wish we had upGrad available 10 Yrs ago. Post joining the IMT LBS MBA course my overall perspective about business changed. Thank You upGrad for helping people like us to fulfill their long lost dreams. Like Michelangelo had once famously said, "Ancora Imparo - Yet, I'm learning", I will also take up Phd. and never stop my learning.
Vishal Vijay Singh
Technical Project Manager, Arab Financial Services, Bahrain
12 Years of Experience
upGrad is a wonderful learning platform which gave me hope during covid
Someone said, "age is merely a number". I thought let's put it to practice. When the world was reeling under COVID, I stumbled upon hope. The opportunity to enhance life's understanding came from upGrad Liverpool Business School’s online MBA Course. It came at the right time. Respite from the despair we all experienced. The merit award is merely a positive manifestation of the hope I clung to. And I sincerely wish that many professionals in their journey decide to benefit from the wonderful learning platform. I aspire to continue my learning with upGrad under teachers like Saloni Suri, Rajiv Ranjan, my thesis supervisor, Coach Gaurika Jain (ACC-ICF), and the world-class MBA faculty under one virtual roof. United for the purpose to disseminate knowledge. Finally, remembering a wonderful friend I met Shadan Khan, who shared the news of the merit award. #LBSandupGradGraduate #learning #mba #commitment #worldclass #growthmindset Activate to view
Kuntal Kumar
F&B and Hospitality Consultant, Farmstead Collection- Costa Rica
14 Years of Experience
upGrad gave me an opportunity to take my learning goal a notch up
Constant learning and upskilling myself has always been a passion. Covid along with its challenges presented an opportunity for me to take my learning goal a notch up. With the passion to pursue masters in business administration, I took the opportunity & enrolled myself in the LJMU MBA course through upGrad. The path was not easy - I was juggling between my job , family responsibilities and learning goals. However, with God's grace, support of my family, mentors support and my grit and strong determination to give my best I have accomplished this major milestone - masters in business administration from Liverpool Business School. I'm thankful to my coach Coach Gaurika Jain (ACC-ICF) for the constant support and my mentors. I take this opportunity to express my great thanks to my husband who encouraged and had always been my source of strength and inspiration. #LBSGraduate #MBA
Himabindhu Vangala
Coordinator, NIRMAAN
4 Years of Experience
“Education is the most powerful weapon which you can use to change the world.” — Nelson Mandela
One of my favorite quotes is “Education is the most powerful weapon which you can use to change the world.” — Nelson Mandela From a hesitant and lazy mind for starting something to a powerful mind that is action-oriented by developing atomic habits of change, it was definitely a challenging one. Thanks, James Clear, your book transformed me a lot. I decided to pursue an online MBA Course from Liverpool John Moores University, Liverpool Business School during the start of the Pandemic. Being a full-time IT Professional was not an easy journey. Bumpy roads, multiple issues to address, and reading research papers that seem like boring activities, convincing family members why I am not there for them was all too painful, but as they say, there is no gain without pain. In the end, the result was so fruitful. With the blessing from God and all my loved ones (friends and family included), finally, the goal is achieved. Special thanks to my mentor Dr. Smitha Girija for guiding and driving me to get things done, I am sure I would have slacked off if not for her not encouraging me to stick to the timelines. I would also like to thank all the MBA Faculty who assisted me Tim Nichol, Tunde Durowoju, CMBE, Rameshwar Dubey, Jolly Mongia, Jinali Shah, Girish Phatak Sushmeeta Jena, Vijayta Shekhawat, Pratyaksh Kulshrestha, Sheenu Bansal, ASISH THOMAS, Alvin Jacob, Shakko Mukherjee, Rahul Joseph, Jerin Raju, Saroj Katekhaye, Vaibhav Garge, ANIKET YADAV, Sreelakshmi Madhkada and finally a big shout out to upGrad for making this MBA journey possible. I urge everyone to be a learner and focus on self-development. I am ending this post with one of my favorite quotes from Michelangelo who said at the age of 87 - "I am still learning" #education #change #atomichabits #mba #ljmu #lbs #upgrad #nevergiveup #alwayslearning #diwali2022 #covid19 #research #business #development #learning #university #school #upgrad
Divin Divakar
Apprentice Leader, Mu Sigma Inc
11 Years of Experience
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It mostly depends on which industry you want to work in. As an MBA in General Management helps you learn skills that will land you a job in any sector of your choice, more people are undoubtedly drawn to it. Hence, the market growth. However, if you only want to work in a specific industry, then a specified MBA might be more suitable as it will explore the niche in depth. So, in short, both types are worth it, but it depends on the individual which one will suit them best.
An MBA in General Management spans all corporate industries out there. So, for a job after this degree, you do not have to be a specific industry bound but can apply to all MBA graduate jobs that fit your needs.
Online MBAs have gotten more popular in the last few years, and for a good reason. Since the pandemic, people globally have taken a more open approach toward online learning. Online education is comprehensive and accessible to all. Other than that, the cost, admission process, flexibility, and many other factors favour online MBA more these days, as do the students. If you get your degree from a good college, your online education can land you a great job if you try enough.
Organise your answers and make a few g- to stories you can refer to with modifications in case you need to show proof of your skills. Learn about the company, be confident and maintain proper etiquette. As long as you follow these points, there are chances you will ace your interview.
Since this growing industry attracts students every year, it is indeed beneficial. This course is also not industry specific yet designed to focus more on advanced-level problem solving, and this can help you build your career steadily over the years. Especially for people looking to become General Managers and Chief Executives eventually, this course can go a long way to pave your path.
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The above statistics depend on various factors and individual results may vary. Past performance is no guarantee of future results.
The student assumes full responsibility for all expenses associated with visas, travel, & related costs. upGrad does not .
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