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Trending Digital Marketing Blogs
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What is SEO Content Writing? How to Write?
Mastering the art of what is SEO in content writing has become essential to stay ahead in the highly competitive and ever-evolving digital marketplace. SEO content writing entails a strategic approach to crafting web content that is informative and engaging, and optimised to attract organic traffic. Hence, companies are always looking to hire professional experts in this field to boost their on
17 Feb 2025 | 9 min read

What Is SEO Marketing and Why It Matters
Did you search for something online and are now wondering why certain websites come up first? SEO marketing helps do this. SEO, which stands for search engine optimization, helps your website appear higher in search results. It makes your site easier for people t
17 Feb 2025 | 9 min read

What is the Customer Lifetime Value (CLV), and How Can You Calculate It?
The complete worth to a business of a particular customer over the entire period of their business relationship is called Customer Lifetime Value (CLV). It is a key metric tracking the amount of business received throughout the relationship. Variations in products sold, their costs, the number of purchases, etc., make the customer lifetime value calculations a
17 Feb 2025 | 7 min read

5 Ways to Provide an Exceptional Customer Service
Due to the tremendous economic and technological changes, businesses around the globe are tilted towards the service industries. The old giants of production and the big manufacturers no longer find themselves viable. It’s not that the markets have gone away; they are perceived differently now. Computing technology took the stage and changed market dynamics. Speed and response determine the mar
17 Feb 2025 | 9 min read
Social Media Marketing Career: 7 Essential Steps, Skills, Opportunities, and More
Did you know that 60% of Instagram users discover new products on the platform? This helps brands boost sales and build stronger customer connections. From e-commerce brands driving conversions through influencer partnerships to fintech startups building thought leadership on LinkedIn, social media marketing offers
12 Feb 2025 | 22 min read
SEO Career Guide: How to Thrive in this Most In-Demand Field
Artificial Intelligence (AI) 's rising importance in content and digital marketing has evolved the Search Engine Optimization (SEO) services market in recent times. With search giant Google putting more emphasis on the quality of content, user experiences, and the need for structured data, the focus has shifted to more personalized
11 Feb 2025 | 10 min read
How to Leverage LinkedIn for Business Success: Strategies That Work
As per reports, LinkedIn's Indian user base has surpassed 130 million, portraying a 20% growth in subscribers year-on-year while the platform’s global user base is estimated to grow by 22.3% to reach 942.84 million users by 2028. Data from LinkedIn’s official site states that the platform has over 1 billion registered users across 200 na
11 Feb 2025 | 12 min read
Career Opportunities in Marketing: Explore Diverse Roles and Paths in 2025
With India’s advertising revenue expected to grow at a CAGR of 9.4% to reach ₹ 1,58,000 crore by 2028, career prospects and opportunities for marketing and advertising graduates in India are set to surge. The rapidly expanding segments like digital marketing, a
11 Feb 2025 | 15 min read
Building a Career in Social Media: Roles, Skills, and Future Opportunities
Social media has become a powerful tool for marketing products, engaging with customers, and enhancing brand image through techniques like ads and SEO optimization. According to Forbes, digital marketing roles, including social media, are expected to grow by 6% by 2032. Additionally, the industry is expected to be worth $1.5 trillion by
11 Feb 2025 | 17 min read
The Ultimate Digital Marketing Statistics You Need to Know for 2025
Digital marketing involves utilizing platforms such as social media, email, and websites to promote products and brands, employing tools like SEO, PPC, and paid ads. With 5.52 billion internet users, the digital marketing industry is valued at $667 billion
10 Feb 2025 | 13 min read
Top 78 Google AdWords Interview Questions & Answers: Ultimate Guide 2025
Google AdWords is one of the most competitive areas in digital marketing, and it is constantly chang
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Top 10 Digital Marketing Jobs in India You Must Know
Digital marketing careers in India are booming, offering immense opportunities for skilled professionals. With businesses shifting online, the demand for expertise in digital marketing strategies has increased significantly. According to Goldman Sachs, the digital marketing industry in India is expected to reach a val
06 Feb 2025 | 10 min read
Must Read 80 Google Analytics Interview Questions & Answers: Ultimate Guide 2025
Google Analytics is a powerful tool in this digital marketing and advertising era. Google Analytics offers detailed insights into website traffic and user behavior. Google Analytics is important as it serves the following key functions: Understanding User Behavior
06 Feb 2025 | 33 min read
Top 90 Social Media Marketing Interview Questions & Answers: Ultimate Guide 2025
Social media marketing has become pivotal to promoting your business or brand. Establishing a social media presence can lead to greater recognition, reach, and trust among consumers. This is the reason social media marketing jobs are on the rise.
06 Feb 2025 | 49 min read
Top 10 Highest Paying Jobs in Marketing in India [A Complete Report]
Marketing plays a crucial role in today’s business world, driving brand visibility, customer engagement, and overall growth. In India, the demand for skilled marketers has flooded, due to the rise of startups and the digital transformation within established companies. This growth has also impacted digital marketing on a global scale. According to India Today, the global digital advertis
06 Feb 2025 | 22 min read
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