Understanding Influencing People in Business Communication

Think back to the last five conversations you had with your colleagues, reportees, superiors or clients in your professional life. Can you list down the objective of communication in those five cases?

How many of the five cases involved persuading or influencing someone?

Well, that should establish the importance of Persuasion in your corporate life. Let's hear Rakesh as he talks about how to persuade and influence people.

In this video, Rakesh talked about the three important aspects of persuasion which are given below.

You also learnt about the AEIOUE framework that can be used to persuade people:

Here is the Piano Stairs Fun Theory that Rakesh talked about.