Analysing Ads - I in Effective Advertising

You must have seen several ads on TV, in newspapers, on YouTube and on the huge billboards placed alongside roads. Even though you know that these ads are a method to propose a sale, some of these ads catch your attention to such an extent that you end up looking for the brand on the Internet.

Such is the power of advertising.

For a company, advertising helps build a strong brand image. For customers, it helps differentiate between products by providing the correct information.

Now, let’s hear from Kavea as she talks about two impactful ads released by Amazon for its ebook reader - Kindle.

Now, look at the first ad of Amazon Kindle.

Let’s take a look at the second ad of Amazon Kindle.