Forms of Communication and Their Importance in Effective Verbal Communication

In the previous segment, you learnt about the four pillars of communication. As Rakesh explained in a personal example, communication is at the heart of solving any problem, and you need to work with all the four pillars to communicate effectively in the corporate world. Let’s hear from Rakesh as he explains the different forms of communication that take place in the workplace.

As you learnt in the video above, communication not only drives and influences your decision-making but also acts as a massive force that helps in getting work done. Some of the salient points from the video can be summarised as follows:

• Communication is a key element of corporate activities, from presentations to customer meetings to catch-ups with your colleagues on the telephone, of social media and everything in between.
• It helps you get work done in the best possible manner.
• By definition, communication means sharing information. This also happens to be the first element of communication.
• The second element of communication is persuasion. Persuasion is vital to change the perception of evasive customers or clients towards your idea or company.
• The last element of communication is leading or inspiring others at your workplace. This means that as you advance through your corporate journey and become more experienced, you should strive to lead and inspire your colleagues through effective communication.