History of Marketing Marketing - Understanding Marketing Fundamentals

Now that you know what marketing is, and different advantages of marketing, let's understand how it actually came into existence.

Let's also hear about the role of television and telephones in the history of Marketing and also learn about the dot-com bubble from the digital era.

In the above video, our subject matter expert took us through the ups and downs of traditional channels such as television, print, radio, etc.

You discovered what made television ads like ‘Thanda Matlab Coca-Cola’ or print ads by Amul, nation-wide sensations and how marketing moved from traditional to the digital medium.

Look at the following infographic by Hubspot to understand the timeline of marketing.