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For College Students

What is Email Marketing?

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Let’s listen to Madhura as she explains what Email Marketing is.

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As you have learnt, any communication related to your products or services that is sent to a prospect or existing customer via email is Email Marketing.

 

Now you will understand why it is important to have email marketing as part of your marketing strategy. Let’s listen to Madhura as she explains the benefits of email marketing.

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In the next segment, you will learn about the different parts of an email.