Master of Business Administration (MBA) (Specialisation in Digital Marketing)

Any undergraduate degree. No prior work experience required.

OR

Class 12 + 3-Year Diploma + Minimum 2 years work experience.

Candidates with less than 2 years of work experience will need to give

an entrance test. 

OR

Class 10 + 3-Year Diploma + Minimum 5 years work experience.

Candidates with less than 5 years of work experience will need to give

an entrance test. 

*The medium of instruction for the candidate's highest qualification needs to be English.

This program is useful for freshers as well as experienced professionals since it covers all aspects of business starting from fundamentals to complex topics as part of specialisations.

The admissions process is completely online. The following are the key steps in the application process: 

Step 1 - Fill out the MBA application form 
Step 2 - Give entrance test if applicable as per the eligibility criteria”

Step 3 - Get shortlisted and receive the offer letter 

Step 4 - Block your seat and Complete the Payment

Step 5 - Complete Candidate Verification by Woolf, EU

Post successful completion of this program, you will get an MBA from upGrad School of Management and Technology, UK and Woolf, EU.

You can learn this program from any city in India and abroad. 

 This particular program is unique in its entry criteria. We accept students who are diploma holders - however, an entrance test is required if the applicant has less than 2 years of work-ex. This provides an opportunity to catapult yourself into a much higher orbit. This is especially critical as the recruiter community considers a masters degree a must-have to be part of business teams.
 

For greater details, please peruse the section ‘Eligibility Criteria’.

The program is specially designed for working professionals to enable effective learning while they continue their jobs/existing pre-dispositions. Recorded content can be consumed on the website or mobile application on the go while the Live classes are scheduled on weekends at convenient times so you can attend them easily.

Learners are evaluated through MCQs and project-based assignments for every course.

Our programs have a strong experiential component that will prepare you to apply your learning on the job. Learn - Experience - Apply. Case Studies and industry projects will help you to experience real-life challenges in Management. These will enable you to step into the shoes of leading managers at companies and put to use the theoretical learning in an experiential manner. Post this programme, these will serve as a portfolio of projects you can illustrate to advance your career. 

• Student Support is available 7 days a week, 24*7
• You can write to us via studentsupport@upgrad.com  Or for urgent queries, use the "Talk to Us"  option on the Learn platform
• Additionally, an upGrad buddy will enhance the learners’ experience by engaging with them to ensure they are on track with upcoming deadlines, submissions, offer guidance, and resolve their non-academic queries.
• Extensive academic support through the Discussion Forum, weekly TA-Sessions. Just like in a university, your batchmates will help you with any academic queries. This will happen via the Discussion Forum.
• Other than your peers, you also have TAs (Teaching Associates) for any academic query. Your academic queries will be solved by the Faculty and TAs in 36-48 hours.

You need to pay ₹ 15,000 to block your seat. 

Refund Policy: 

• Student must pay applicable caution money for the enrollment of the course. This will be adjustable against the total course fee payable by the student. 
• There shall be no refund applicable once the program has started. This is applicable even for those students who could not complete their payment, and could not be enrolled in the batch opted for. However, the student can avail pre-deferral as per the policy defined below for the same. 
• Once the student pays block amount, ""any"" refund shall be subject to deduction of ₹10,000 processing charges. 
• Student has to pay the full fee within 7 days of payment of caution money or cohort start date, whichever is earlier, otherwise, the admission letter will be rescinded and processing fee of ₹10,000 will be levied. 
• Refund shall be processed to an eligible student within 30 working days from the date of receipt of written application from him/her in this regard. - For detailed refund policy, speak to an upGrad Admission Counselor. 

Deferral Policy: 

• For learners who sign up for the program but want to postpone their start date or want to take a break during the program, there is a deferral provision available. 
• For detailed deferral policy, speak to an upGrad Admission Counselor.

0% EMI with Finance partners /Credit card option availability will vary program wise.

1. Which banks allow using 0% Credit card EMI or Credit card EMI?
No cost EMI is available on credit cards from all major banks (American Express, Bank of Baroda, HDFC Bank, ICICI Bank, IndusInd Bank, Kotak Mahindra Bank, RBL Bank, Standard Chartered, Axis Bank, Yes Bank, State Bank of India, CITIBANK and HSBC).

2. Is there any minimum transaction limit ?
Yes. 50000 is the minimum.

3. Standard Chartered Bank offers 18 or 24 months No Cost EMI ?
No. ONLY 12 months is available irrespective of the Program enrolled.

4. Will I have to pay any extra amount for EMI transaction?
If you are availing 0% credit card EMI, upGrad will not charge any processing fees or down payment for these transactions. Your bank may levy GST or other taxes on the interest component of the EMI.

5. Are there any fees or down payment?
Certain banks charge nominal processing fees between INR 99 - 500 on 0% Credit Card EMI transaction. If charged, will be billed in the first repayment installment.

6. Can I use my International credit card for 0% credit EMI or Credit Card EMI?
Only the Indian bank credit cards can be used. But you can pay the amount using the Credit card option in one shot / part payments, and later you can convert into EMI from your respective bank. The tenures and interest charged will depend on your bank. upGrad will not charge any processing fees or down payment for these transactions, this will be purely between you and your bank.

7. Are there any charges in case I opt for cancellation/refund from the course after paying balance with no cost EMI ?
Yes, there will be additional charges to the extent of interest paid by the upGrad to the bank, you will be refunded only Principal amount, i.e. the amount actually deducted/blocked from your card. This deduction will be in addition to the amount mentioned in the refund policy shared with your offer letter.

8. Can I Pay Using Multiple Credit Cards ?
Multiple cards can be used to complete the payments using Part payment option make sure to inform the learner, minimum transaction is INR 50000 to opt for 0% CC EMI E.g. Amount to be paid: 150000. I can pay using 2 Credit cards. Yes, Example :
HDFC Card – Part payment – INR 100000
ICICI Card – Part payment – INR 50000

9. How can I opt for Credit card EMI if my bank is not listed in the 0% Credit card EMI or Credit card EMI?
You can pay the amount using the Credit card option in one shot / part payments, and later you can convert into EMI from your respective bank. The tenures and interest charged will depend on your bank. upGrad will not charge any processing fees or down payment for these transactions.

10. Why is the entire amount blocked on my credit card?
Initially your bank will block the entire amount from your available purchase limit and from your next billing cycle, you will be charged the EMI amount. As you start paying your EMI, your credit limit will be released accordingly. For example, if you have made a payment of ₹100000 on 6-months EMI and your credit limit is ₹200,000 then initially your bank will block your credit limit by ₹100000. After payment of your first month EMI of Rs.15000, the blocked amount will come down to ₹85000.

11. Why is interest getting charged on No Cost EMI?
Your bank will charge you interest. However, this interest charge has been provided to you as an upfront discount at the time of your payment, effectively giving you the benefit of a No cost EMI. The total amount paid during the entire EMI tenure to the bank will be equal to the amount to be paid to upGrad.

Eg. Amount payable to upGrad: INR 405000
Let's say Amount deducted at the time of transaction: INR 379850 (Principal amount) Bank charges interest of 12-15% per annum on INR 379850
[Note: Interest factor is reducing rate and not Flat rate]
EMI AMOUNT = INR 33750 x 12 = INR 405000
Effectively, you have taken loan on 379,850 instead of 405,000